How Beauty Determines Gaze! Facial Attractiveness and Gaze Duration in Images of Real World Scenes

Author(s)
Helmut Leder, Aleksandra Mitrovic, Jürgen Goller
Abstract

We showed that the looking time spent on faces is a valid covariate of beauty by testing the relation between facial attractiveness and gaze behavior. We presented natural scenes which always pictured two people, encompassing a wide range of facial attractiveness. Employing measurements of eye movements in a free viewing paradigm, we found a linear relation between facial attractiveness and gaze behavior: The more attractive the face, the longer and the more often it was looked at. In line with evolutionary approaches, the positive relation was particularly pronounced when participants viewed other sex faces.

Organisation(s)
Department of Cognition, Emotion, and Methods in Psychology
Journal
i-Perception
Volume
7
DOI
https://doi.org/10.1177/2041669516664355
Publication date
08-2016
Peer reviewed
Yes
Austrian Fields of Science 2012
501001 General psychology
Keywords
Portal url
https://ucris.univie.ac.at/portal/en/publications/how-beauty-determines-gaze-facial-attractiveness-and-gaze-duration-in-images-of-real-world-scenes(dd58c3f6-f4df-4a26-b378-bbcee437c1fa).html