Visual stimulus familiarity and generalization effects: An experimental examination of mediating factors.

Pablo Tinio, Helmut Leder

Previous studies have shown that familiarization to a visual stimulus positively influences its subsequent judgment (e.g., Zajonc, 1968). However, the relationship between familiarization and aesthetic evaluation is complex, with several studies demonstrating that factors such as the characteristics of the stimulus can influence this relationship (e.g., Berlyne, 1970; Bornstein, 1989). The present experimental study investigated the interplay between familiarization to visual stimuli and participants¿ subsequent aesthetic judgment of them. The stimuli varied mainly in terms of complexity and symmetry characteristics. Judgment analyses of each participant were conducted according to the framework employed by Jacobsen and Höfel (2002) and Jacobsen (2004)., Englisch

Unknown Journal
Publication date
Peer reviewed
Austrian Fields of Science 2012
501001 General psychology
Portal url